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Kibaki Kenyan Presidential campaign media strategy

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January 25, 2008
File

pnu-media-strategy.ppt
Download from: Sweden, US, Sweden2, Latvia, Slovakia, UK, Finland, Netherlands, Poland, Tonga, Europe, SSL, TOR

Summary

Working document on the Kibaki/PNU media strategy for the Kenyan Dec 2007 Presidential Election.

This a power point presentation of the Media Strategy authored by a W Ngige on October 19th 2007. It appears to be a brainstorming/ working document and suggests messages for the Kibaki campaign, such as:

1. Trust (Kibaki can be trusted, Raila & Kalonzo untrustworthy)

2. Tribalism (Kibaki for national unity, "Raila is a Kikuyu hater")

The material comes from a trusted high-level source in Kenya.

Document forensics and other details are in-line with the both the public record and expectation.
Context
Kenya
Political group (ruling)
Kibaki Presidential Campaign Communications Directorate
File size in bytes
52736
File type information
Microsoft Office Document
Cryptographic identity
SHA256 21c27e4fa228d9ec268fc7c84f308b4af0f113593d54dd7e8afbd7000ea78733



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